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All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission. We may earn commission from links on this page, but we only recommend products we love. You can use this treatment once, but it’s most effective when you use it at least once a week to maintain the beautiful bright color. If you want a deeper red tint with cooler undertones, opt for beet juice instead of carrot juice.
TREND: Copper Highlights
Stick to your roots and check out the 7 best men’s hair dyes for gray hair here. Sooner or later, gray hair is coming for you, whether you’re ready or not. If you’re feeling uninspired by a Clooney crop, then you have options. Send those pesky pewter hairs packing with the 7 best men’s hair dyes for gray hair.
Best Natural Colors

This vegan shampoo minimizes brassy tones and gives naturally gray hair a bright, healthy finish. M2 Bigen has a range of color options, from medium brown to jet black to cater to most tresses. A gloss and heat protectant all in one, this glaze is made for maintaining a brilliant blonde hue and repairing any previous damage.
Best Hair Dye for a Slow Fade-Out
The vegan formula is made with 95% naturally derived ingredients for a feel-good product that’s kind to your hair and the planet. For guys not ready to take the plunge with permanent dye, menfirst offers the perfect solution. Ditch your regular shampoo and rub a dollop of Gradual Gray into wet hair using your palms.
If you’re looking to add more shine to dull locks, cover gray hair (or regrowth from a previous dye job) or enhance your natural hair color, a semi-permanent should be right up your alley. However, this product lasts longer than a temporary hair dye with 8 to 12 washes depending on your hair health (or porosity). “Semi-permanent hair dye is what will be used for most vivid colors,” explains Blais. These colors will overlay on your hair strand without chemically compromising your natural hair chemistry,” she adds.
We're big fans of purple and blue shampoo for neutralizing the unwanted tones of bleached, chemically lightened, or tinted hair. This includes everything from platinum blonde 'dos and highlights to balayage and ombré hair. This toner contains bluish-violet pigments that counteract yellowish, brassy hues, but you can choose silver, ashy, rosy, or icy treatments for a more custom effect.
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GH Institute Senior Product Analyst Emma Seymour is a fan of trying bold hair colors and recommends this Lime Crime formula, which comes in a large array of vibrant and unique shades. (6±2 shampoos typically) Semi-permanent hair coloring cannot lighten the hair either. Because it involves no developer (hydrogen peroxide) or ammonia, it is thus less damaging to hair strands than their demi-permanent counterpart.
Best DIY Kit
It really is that easy, and with a super-natural finish, you won’t raise any eyebrows. A clear gloss (one that’s pigment-free) delivers the same smoothing and strengthening benefits, just without adding any color. Thompson does warn that not all over-the-counter glosses are created equally, so make sure to consult with your hair colorist before trying any out at home. For blondes or brunettes who want to accentuate their reddish or gold tints or refresh their copper-colored hair, this inexpensive gloss gives impressive results that last for three to four weeks. Leave it in your hair for 10 to 20 minutes depending on the vibrancy you want, then shampoo and condition like normal to reveal your new color.
Experts Say These 12 Professional Hair Color Brands Will Help You Achieve Your Dream Hair
Make sure to follow all the tips we've provided so far (wash your hair 24 hours in advance, detangle, etc.) beforehand, and then once you start applying the dye make sure to follow the directions. "Pay attention to recommended processing times—it’s easy to leave bleach on too long and the results are never pretty," warns Gould. Then, if you haven't reached your desired shade, he says to space out your next dyeing session to avoid damage. In the meantime, you can use a color-depositing shampoo and toner to minimize brass and neutralize your temporary shade. If you’re only interested in covering your gray hairs then a root concealer is just what you need. This type of hair dye offers a quick fix without having to color your whole entire head.
The 10 Very Best Shampoos for Color-Treated Hair - New York Magazine
The 10 Very Best Shampoos for Color-Treated Hair.
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If you’re looking to subtly blend your grays into your natural color, then opt for a wash-out dye with a realistic-looking result. Products like menfirst Gradual Gray Shampoo and Just for Men Control GX Gray-Reducing Shampoo & Conditioner can be used in place of your regular shampoo. American Crew Daily Silver Shampoo minimizes brassy tones and leaves silver hair looking shiny, bright, and healthy.
If your ends are very dry and you're dyeing your entire head, don't put dye on your ends. Instead, three minutes before you're supposed to rinse, add two squirts of shampoo into the dye left in the bottle. "It dilutes the dye but still gives you a pinch of color and shine," says Louis Licari of the Louis Licari Salon in New York City. Hair texture matters just as much when dyeing your hair as it does when cutting it. "Coarse, curly, or frizzy hair sucks up color faster and will become cooler-toned when you dye it, so it will look ashier, or slightly bluish," says Ionato. "Fine to medium hair textures don't absorb color as easily and will become a slightly warmer tone when you add dye, meaning it will have orange, red, or copper undertones."
That’s because demi-permanent features low levels of hydrogen peroxide and a developer. The formula penetrates the hair shaft (rather than coating it), to give a more permanent touch. “Demi-permanent hair color helps open the cuticle and allows just enough of an opening for the dye molecule to create a change. This type of color is great for blending grays, enhancing natural color, refreshing color, toning highlights or for any corrective work,” says Patterson. If you’re looking for a full color that won’t wash away after shampooing, a permanent hair dye might be the one for you.
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